J. Crew quickly hired Drexler after his abrupt departure from Gap. Drexler has sought in his role of CEO to reposition the J. Crew brand as a truly upscale boutique. What was once a moderately priced, American, dressy-casual brand is quickly becoming an upscale, dressy-vintage American brand with "frills included".
J.Crew Group, Inc., is an American multi-brand, multi-channel, specialty retailer. The company offers an assortment of women's, men's and children's apparel and accessories, including swimwear, outerwear, loungewear, wedding, bags, hair accessories, belts, jewelry, and shoes. As of August 2012, it operates more than 300 retail stores throughout the United States. The company conducts its business through retail, factory, clearance, crewcuts, and Madewell stores, catalogs, and on its website.