Lynza sent a message to Brian C. Cornell Chairman of the Board and Chief Executive Officer, Target Corporation that said:
Target announced Lilly Pulitzer in January. Three months later the corporation was unprepared online. The hype, poor care of the consumer, and general apathy from Target is astounding. I will no longer shop at tar-get. I would rather buy my Lilly at the Boutique, pay the higher price and be treated accordingly. This has been one big CONSUMER FAILURE by Target. You will lose other customer over this one......Target is on a mission to close-data breeches and still treating customers poorly. I was willing to try to shop online for this, but there is no online. And the business of going live in the middle of the night is RIDICULOUS. I AM DONE WITH TARGET AND ITS SHODDY WAYS!!!!!