Caroline sent a message to Brian C. Cornell Chairman of the Board and Chief Executive Officer, Target Corporation – email address that said:
Dear Mr. Cornell,
Being a Red card holder, mother, and committed Target shopper I am continuously looking for new ways to save on household expenses. Having my Target Red Card allows me to instantly save 5% on my purchases at your stores which is one of the many advantages to being a Target customer. While doing my Christmas shopping this year, at Target of course, an idea came to mind that I think we would both would be interested in. After spending a great deal of money to make my son's Christmas extra special I glanced down at my receipt and a smile came across my face as I noticed my "year to date savings" printed at the bottom. I saw that I have saved over $200 this year just by simply swiping my Target Red Card!