John sent a message to Jean-Marc Duvoisin-CEO of Nespresso-email address that said:
Dear Mr. Duvoisin,
My wife recently inherited a coffee farm in El Salvador (approx. 175 hectares of coffee producing land on a 250 plus hectacre farm. The farm has been in her family for 5 generations. The farm is located approximately 12 minutes by paved road from the city of San Miguel. The farm also has a wet and dry mill. The farm produces high quality coffee which has been exported to Germany and the United States.
I would like to talk to you very briefly about partnership opportunities and if Nespresso may be interested in vertical integration in El Salvador.
Thank you for your time.
Sincerely,
John
