Lerato sent a message to Herbert Hainer – Chief Executive Officer of Adidas AG email address that said:
Dear Sir,
I am currently at college pursuing Bachelors degree. I have pioneered a fashion label called Ekkwaliza and registered it under the registrar of companies in Lesotho.
Ekkwaliza has already made its presence felt and is looking to venture internationally. And I am seeking pieces advice from you about what factors to take into consideration in order to be successful global seller.
I hope your tips will be of significance on growing ekkwaliza empire.
Yours Faithfully
Lerato
