Seban sent a message to Nigel Travis Chairman and CEO, Dunkin’ Brands Group, Inc. – email address that said:
Dear Travis.
As you Know, Starbucks is top of the cafe in the world. Actually my favorite cafe is also Starbucks but I want beat them.
So I was traveled many countries for study about cafe. and I realized something about customers.
we need to change many part of coffee shop what an extraordinary change.
That will be overnight sensation.
Situation continues means Starbucks keep the best.
I like Starbucks so I know how can I beat to starbucks.
I need some shops in USA and 3 shops in South Korea.
Could you invest to me?
I won't disappoint to you,
I know I have high probability of refuse a offer.
but Don't forget about me. I must success that.
ps. I am sorry about I don't have perfect english.
I wish you have always good day!!