Patrick sent a message to Edward Lampert Chairman and CEO of Sears Holdings Email Address that said:
Edward as a consumer that grew up with everything in our home was pretty much bought at Sears. I am puzzled the direction Sears has gone in the Cleveland Ohio and surrounding area. I have a garage full of craftsman hand tools that I like and I think are quality tools and are moderatly priced. what I find puzzling is the lack of sears marketing. A quarter mile from are Sears hardware store is a Harbor Freight tool who also has hand tools cheaper and guaranteed and they offer free trinket to get you in the store a flashlight or a tape measure and they do quite well. my question is to you why does Sears Hardware not do this? it gets people in the door and right now Harbor Freight does not sell appliances and lawn equipment or paint. If you make the flash light pink or some of the trinkets geard twards the women also these are the consumers who want new washers and dryers and will tell there husbands what they want. in short you can get both of them in the door for a 25 cent trinket and they might spend $2500. Eric Shmidt has generated 2 billion dollars in revenue from this method. The way I see it It wont be long before Eric starts thinking about selling appliances and lawn equipment. Sincerely
Patrick .
