Brad sent a message to Matthew S. Levatich – President and Chief Executive Officer of Harley-Davidson, Inc. – Email Address that said:
I'm disappointed in Harley. My son and I went to our local Harley shop three times to buy him a Harley. he currently rides a Yamaha R-6 which I would love to get him off of. We applied and were approved for a $3200 loan but my son could not come up with the down payment, We responded back a few weeks late when there was a $) down promotion. Still a $2300 down payment was necessary. Again there was a promotion $0 down promotion and no where does it state that there is any down payment required until you apply and then the financial representative tells you the there is a down payment. My son went out and purchased a $50000 truck with no down payment. Still Harley wants a down payment. You need to work on the Financing of you bikes. How do you expect to get the younger generation interested if you don't make them accessible? The shop we dealt with needs to work on customer service and they need to show all the disclaimers when they offer no down payment. Needless to say my sons aspirations of buying a Street Glide have been shattered. Again I'm very disappointed.