BLevin sent a message to Greg Creed - Chief Executive Officer of Yum Brands - Email Address that said:
Mr Creed,
I read the article today on the Associated Press where you blame Pizza Huts declining sales on being a sit down restaurant instead of a online , delivery based chain.
You are in denial. I am a 55 year old college educated white male that was brought up on Pizza Hut Pizza and I still love it today, but I no longer purchase it. The reason I know longer purchase it is price. Your large Supreme thin crust regular price is almost $18.00 when I can get the exact same thing from Dominoes for $7.95 and also can purchase gourmet pizzas at the grocery store all for under $ 9.00.
Its simple, lower your prices and I will come back once a week. As of now, I refuse to purchase anything at Pizza Hut.
Sincerely, your former customer,
Barry L Levin