Fred J Moench sent a message to Clifford Hudson that said:
Dear Sir.
I write to you as I don't know who to contact. I have thought of the greatest commercial for your company. I guarantee sales increase by 33% , if not you don't have to pay me a dime. This could be put into contract by your lawyers. I'm not out to get rich, just wish to see my idea as a commercial. I have a few. ... If you wish to contact me please feel free, I included my email.
Thank you for your time
Frederick Moench