Daymond Garfield John[2] is an American entrepreneur, investor, television personality, author and motivational speaker. He is best known as the founder, president, and CEO of FUBU, and appears as an investor on the ABC reality television series Shark Tank.
FUBU is an American-owned clothing company. It includes casual wear, sports wear, a suit collection, eyewear, belts, and shoes. The name is considered an acronym for "For Us By Us".