Paul Reiche III is an American game designer, particularly for computer games. Reiche is best known for being the co-creator, together with Fred Ford, of the Star Control universe.
Toys for Bob is a small American video game developer founded in 1989 by Paul Reiche III and Fred Ford. They created Star Control and its sequel Star Control II: The Ur-Quan Masters in the early 1990s. However, they were not involved in the development of Star Control 3. After this they went on to create a number of games for Crystal Dynamics, including the hectic combination of action and strategy, The Horde, Pandemonium and The Unholy War (as well as Little Witching Mischiefs in Japan for Bandai).[1]
This relationship with Crystal Dynamics ended in 2002. The company was bought by Activision on May 3, 2005, and is now a wholly owned subsidiary. The management team and employees have all signed long-term contracts with Activision, and Toys for Bob remains in place in Novato, California.[1]
On February 12, 2011, it was revealed that Toys for Bob had been working on the latest Spyro game in the series for Activision, known as: Skylanders: Spyro's Adventure.[2]
The name Toys for Bob was invented by Laurie Lessen-Reiche; it was chosen to stimulate curiosity and allude to Paul and Fred's appreciation of real toys.[3]
